How Newsletter Writers Can Sell Products to Subscribers
Email newsletter creators looking to monetize their subscriber base beyond paid subscriptions and sponsorships.
The Problem with External Store Links
Paid subscriptions have a ceiling. Sponsorships require large lists. Product links in emails often go unclicked or lead to cart abandonment.
Converting free readers to paid is hard. Sponsorship rates vary wildly. Selling products gives you control and higher margins.
Every click to an external store is a chance for your audience to get distracted, forget why they clicked, or abandon a slow-loading checkout. You need shopping that happens where your audience already is.
The Solution: Embedded Shopping
Link to a dedicated shop page from every newsletter. Subscribers click once and find all your products ready to purchase.
With PopupShop, your products appear in a beautiful, fast widget wherever your audience discovers you. They browse, add to cart, and checkout—all without leaving to a slow external store.
How It Works for Newsletter Writers
Set Up Products in Shopify
Add your products—books, courses, merch, recommendations. Install PopupShop.
Create Your Shop Page
Build a simple page with your PopupShop widget. Make it match your newsletter branding.
Add Permanent Shop Link
Include your shop link in every newsletter footer. Make it a consistent part of your template.
Feature Products in Content
Occasionally feature specific products in your newsletter content with direct links to your shop.
Real Use Cases for Newsletter Writers
Writer's Products
Sell your books, courses, templates, or guides directly to your most engaged readers.
Curated Recommendations
Share products you genuinely recommend. Earn affiliate commissions or stock them yourself.
Subscriber-Exclusive Items
Offer products only available to newsletter subscribers. Reward loyalty and drive signups.
Best Platforms for Newsletter Writers
Newsletter Writers commonly use these platforms for their websites and landing pages. Click to see our integration guides:
Pro Tips for Newsletter Writers
- Include your shop link in every newsletter footer consistently
- Feature one product naturally in your content when relevant
- Create subscriber-only discount codes to reward loyalty
- Launch products to your email list first before public release
- Use your newsletter to tell the story behind products
FAQ for Newsletter Writers
Start Selling to Your Audience Today
PopupShop lets newsletter writers sell products directly to their audience. Free 7-day trial.