How TikTokers Can Sell Products Directly to Followers
Short-form video creators on TikTok looking to monetize their audience beyond creator funds and brand deals.
The Problem with External Store Links
TikTok's single bio link is precious real estate. Sending followers to a slow Shopify store loses them to bounce rates. The TikTok Shop isn't available everywhere.
Creator Fund payouts are notoriously low. Brand deals are inconsistent. Product sales give creators control over their income.
Every click to an external store is a chance for your audience to get distracted, forget why they clicked, or abandon a slow-loading checkout. You need shopping that happens where your audience already is.
The Solution: Embedded Shopping
Create a lightning-fast shop page with PopupShop embedded. Followers tap your bio link and can buy immediately without waiting for a full store to load.
With PopupShop, your products appear in a beautiful, fast widget wherever your audience discovers you. They browse, add to cart, and checkout—all without leaving to a slow external store.
How It Works for TikTokers
Set Up Your Shopify Products
Add your merch or products to Shopify. Install PopupShop and create your widget.
Build a Fast Landing Page
Create a simple Carrd page optimized for mobile. TikTok traffic is 90%+ mobile.
Embed Your Shop Widget
Add the PopupShop widget to your landing page. Test that it loads instantly on mobile.
Link in Bio
Add your shop page as your TikTok bio link. Mention it in videos to drive traffic.
Real Use Cases for TikTokers
Viral Product Drops
When a product goes viral on TikTok, have it available for instant purchase. Don't lose the momentum to slow loading times.
Creator Merch Line
Sell branded merch to your followers. The widget shows your entire collection without overwhelming mobile viewers.
Affiliate Storefronts
Create shoppable collections of products you feature in TikToks. Earn commissions when followers buy.
Best Platforms for TikTokers
TikTokers commonly use these platforms for their websites and landing pages. Click to see our integration guides:
Pro Tips for TikTokers
- Optimize for mobile—TikTok traffic is almost entirely on phones
- Keep your landing page minimal—just the widget and your branding
- Create urgency with limited drops and scarcity messaging
- Use TikTok's shopping-related sounds and hashtags
- Feature products naturally in your content, not just ads
FAQ for TikTokers
Start Selling to Your Audience Today
PopupShop lets tiktokers sell products directly to their audience. Free 7-day trial.